- Innovate or die. Yes, I know trying new things is messy and requires dare – but without it your future is going to be bleak. So try walking football for 60 year olds, doggie swimming in the lake, football golf, float-athons in the pool to generate income or crolf (a combination of golf and croquet). By the way, all these activities already exist!
- Involve both artists and administrators. We all like to be with people like ourselves – we feel safer and more comfortable that way. A club run just by administrators runs the risk of being boring and unwelcoming. If you only have artists in charge of your club, it may be very exciting but probably out of control! Get the artists and administrators to work together and respect each other and you are on to a winner.