Managing Projects in Community Sport

An interactive and engaging workshop on how to deliver successful community sports projects that really work

Most people who work in community sport and leisure deliver projects on a regular basis; some are successful, some less so.

Community sports projects come in various shapes and sizes, from the small and straightforward to the extremely large and highly complex. From running a small, local, sports festival to organising London 2012!  

While really good project management may not be rocket science, it’s certainly much more than just drawing up some schedules and charts. Clear objectives, thorough planning, strong leadership, effective engagement and communication and realistic timescales are all important. Often, when community sports projects underperform it is not because the project manager had not drawn up a plan or schedule, it is because all the soft or human issues had been taken into account.

So managing successful projects in community sport is both about the rational components but also the emotional ones. 

The workshop will focus on the practical issues developing and delivering community sports projects on time and on budget. Completely jargon-free the workshop will provide delegates with thoughts, tools and to-dos they can apply straight away in their job.

Delegates will also receive a copy of the Managing Projects in Community Sport workbook.

Workshop Programme

Introduction to project management: What is a project? The benefits of projects. Lifecycle of a project.

The roles of a successful project manager

  • lifelong learner
  • clear communicator
  • focused
  • adding value
  • empathetic – understand other people’s emotions and feelings
  • self-starter

The importance of getting the vision and scope right and get all stakeholders to agree what the project is trying to achieve

Defining major deliverables – how to do a sanity check (you can’t deliver eternal health and happiness in an afternoon!)

How to consult and engage with partners and stakeholders

Planning the project – Get the BIG picture. How to allocate time, activities, resources and financials remembering that a good plan is much more than just a schedule or list of activities. Planning is important – the plan is an expression of the planning/thinking

How to identify key risks and issues (what can you influence as opposed to worry about things you can’t – then have a plan B: Say what happens if it rains at the day of the cricket festival)  

Learn from others’ mistakes – you won’t live long enough to make them all yourself

The best team vs. the available team. How to get everybody to work together

Focus on getting the job done and not necessarily on how it is done

How to communicate with your project team and any other groups and stakeholders

How to run really productive meetings

The importance of urgency; day in, day out

Introduction to basis project management tools such as Work Flow Diagram, Gannt Chart, Critical Path

How to bring in and develop the right skills and right people for the right jobs

How developing ownership and buy-in is about leadership and communication

How to get help from good people you can trust – employed, freelancers. committed volunteers or community connectors

Motivate team members and stakeholders to deliver quality results

How to check, measure and review project projects progress and adjust project plans

Know your numbers – all the time (participation, income, costs, resources spent)

How to ensure that every day you are closer to your targets

How to avoid ‘mission drift’ where different partners have different success criteria – never lose sight of the end goal

How to review and report on project performance

Give praise and thanks to the project team

What sports development professionals say about Sports Marketing Network’s workshops:

I thought your workshop was excellent and it has given me many things to think about and action.” Rachel Treadgold, Telford and Wrekin Council

“I just wanted to say how much i enjoyed your workshop….my brain was running at a 100 miles per hour, questioning lots of areas of existing practice and developing ideas for moving forward.”Audrey White, Sports Development Manager, Leisure & Culture Dundee

“Svend is an inspirational presenter and has a wonderfully relaxed and rather quirky delivery that I find quite charming.  The content was excellent and thought provoking and so was a very important session for me.” Martin James, Community Development Manager, Shrewsbury Town FC

Thank you so much for your assistance yesterday and for staying with us for the whole day. The feedback for all has been very positive and even those who missed the day have commented on what they apparently missed!” Keith Morris, Director of Sport, University of York

The presenter:

The presenter, Svend Elkjaer, is Director of The Sports Marketing Network, the Network for people involved with enterprise across all sports, be it club, governing body, sports deliverer or if you are working within informal sports.

Svend holds an MBA and he has run training and consultancy programmes for Governing bodies such as the Football Association, England Athletics and ECB, for professional bodies including Sport Wales and sportscotland, CIMSPA, 16 County Sports Partnerships, 35+ local authorities from Craven to Cardiff, Universities such as York and Bradford and more than 3,000 sports clubs and 200 leisure centres, and 11 Community Sports Enterprises including Doncaster Belles Ladies FC, Leyland Cricket Club and Preston City Trampoline Club.

This entry was posted in Community, Enterprise, Entrepreneur, Event, SMN Workshop, Sustainable Community Sports Event. Bookmark the permalink.

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