The Rugby Football League is calling on community Rugby League clubs to throw open their doors to the local community in early April as part of a national initiative to grow membership in community clubs. It follows a successful “Welcoming Clubs” campaign in October 2013, which saw volunteers from sixty six clubs attend workshops designed to help community clubs capitalise on interest generated by the Rugby League World Cup.
The Big Rugby League Open Day will be held over the weekend of 12th to 13th April, and all community clubs from across the country are being encouraged to take part. Clubs are invited to register for a series of free workshops designed to provide expert guidance on how to run a great open day and invite members of their local community to join the club.
The workshop dates are as follows:
- Wednesday 5th March 6.30pm Hull (The Octagon Centre)
- Monday 10th March 7.00pm Golborne Parkside Pirates
- Wednesday 12th March 7.00pm Featherstone Lions
- Thursday 13th March 7.00pm Gateshead College
- Monday 17th March 7.00pm Shaw Cross Sharks
- Wednesday 19th March 7.00pm Siddal ARLFC
- Thursday 20th March 6.00pm Barrow Island ARLFC
- Friday 21st March 6.00pm Maryport ARFLC
- Monday 24th March 7.00pm Chorley Panthers
- Monday 31st March 7:00pm London (Football Foundation, Goodge Street)
RFL Director of Participation and Strategic Partnerships David Gent said: “The passion within our community clubs is incredible and we wanted to build on the success of the Rugby League World Cup 2013.”
“The aim of the campaign is to encourage community clubs to engage with their local community and gain practical advice on how to drive club recruitment through a really well run open day.”
All clubs attending the workshop will receive a free resource pack to help run their day and advertise to the local community. Furthermore, each club will receive free advice and mentoring to help problem solve and plan their day in the run up to the weekend.
The programme will be delivered in partnership with Svend Elkjaer of the Sports Marketing Network who also delivered the “Welcoming Clubs” programme for the RFL. Svend commented: “It is really great to see the RFL once again listening to their community clubs, providing them with real inspiration and support based on SMN’s work with 4,000 community sports clubs across the UK.”
For further information contact Svend Elkjaer on 01423 326 660 or firstname.lastname@example.org