We need more innovative sports clubs

Like any other enterprise sports clubs need to adapt to changes in people’s lifestyles, the way we communicate and the rise of the ‘demanding’ consumer in order to deliver community sport initiatives which people will really want take part in – and get away from a ‘the way we do things are here’ attitude.

Listening to people, daring to develop and try out new ideas and learning from failures and successes are key aspects of successful innovation and we should celebrate clubs that take the plunge and innovate.    

Advertisements
This entry was posted in Grow Sport. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s