A conference presenting new ways of engaging and retaining
older people in sport and physical activity producing
psychological, physical and social benefits
4th November 2014
Chesterfield FC Community Trust, Derbyshire
Real stories and successes to be told, lessons to be learnt,
ideas and experiences to be shared
Older people…a growing and diverse group
There is strong evidence that remaining physically active in later life can help to maintain both physical and mental health and well being, however at the same time older people have had a low uptake of traditional leisure facilities and services
Providers of community sport and physical activity has to accept that it operates in the experience business and that it is competing for older people’s leisure time and money and has to attract older people away from watching TV, apathy etc. by providing better experiences.
Also, with changes in funding and delivery of public services there are some great opportunities and challenges in terms of developing partnerships and funding. This can often be done by providing services that are attractive to non-sports funders such as health and community. But how?
So how do we communicate better with older people, their families, assistants and carers ? How do we help develop providers of sport and physical activity for older people who can grow to a level of sustainability? How do we improve our ability to engage with partners from across society benefiting from introducing best practice applied within social enterprises?
This conference is the first step bringing together positive examples of programmes, clubs and other organisations getting more older people physically active which exist all over the UK.
Conference provides great case-studies…
This one-day event will provide examples of good practice on increasing participation in sport and physical activity for people from ethnically diverse communities.
Attendees can learn ideas to suit their own environment. Pick up helpful insight, learning from people themselves and the providers who have been successful. Use the ideas to shape your sporting and physical activity opportunities to provide experiences for everyone involved.
This is not a conference packed with policy presentations. We hope people will leave the event knowing they have heard some great practical ideas and having learned how to make positive changes of their own.
Delegates will come from the health sector, governing bodies of sport, sports clubs, local authorities, county sports partnerships, community enterprises, care sector, commercial companies, community/sports trusts.
For further information email firstname.lastname@example.org od ‘phone 01423 326 660